GUTENZIA / Our story

A perfumery where you create

GUTENZIA grew from a simple idea: to let anyone, traveller or Marrakech local, compose the perfume that feels like them.

the shop

The concept

In the heart of the Medina, GUTENZIA brings together a perfumery and a creation workshop. People come in to find a perfume, and often stay to compose their own.

The in-store experience

We take our time. Our team lets you smell, listens, and helps turn what you like into a formula. Every creation is a shared moment.

A passion for fragrance

A perfume is a memory. Composing your own means taking a piece of Marrakech home: its gardens, its spices, its light.

4 gestures, 1 perfume

Like a perfumer, you build your scent from the base up to the top. About 20 minutes, no appointment needed.

  1. We talk about you
    IBase notes

    We talk about you

    Your tastes, your emotions, your desires. It all starts with a conversation: it lays the foundation of your perfume.

    • Oud
    • Amber
    • Musk
  2. You smell
    IIHeart notes

    You smell

    You discover our raw materials and fragrance accords, one by one, until you recognise the ones that feel like you.

    • Rose
    • Jasmine
    • Orange blossom
  3. You compose
    IIITop notes

    You compose

    Guided by our experts, you measure and adjust your formula: 3 notes for 30 ml, 5 notes for 50 ml.

    • Bergamot
    • Mint
  4. You leave with your bottle
    IVYour signature

    You leave with your bottle

    A one-of-a-kind creation, made in your image. As an option, your first name engraved on the bottle. (+50 MAD)

    • Your perfume

“A souvenir of Marrakech that no one else will wear.”

Book Your Perfume Experience